Category: Uncategorized

Holiday content creation guide

Holiday content creation guide

Things can get a bit crazy before the holidays, including on social media. This is a key time of year for a lot of companies, and the content you share really needs to stand out. Here are some of our best tips and tricks to help you pull out all the stops.

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influencer marketing and influencer campaigns

What you need to know about influencer marketing and influencer campaigns

Thanks to the rapid rise of social media in recent years, influencers are everywhere these days. They’re on TV, the radio and, obviously, social media. In fact, more and more companies are turning to influencers to head their promotional campaigns and help reach target demographics. This post will go over some of the key concepts you need to know to get comfortable and excited about engaging with influencers!

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Facebook groups: Your indispensable ally!

Facebook groups: Your indispensable ally!

If you want to raise your brand’s profile, managing your Facebook group shouldn’t be an afterthought. By establishing a solid strategy for building an active community, you’re stacking the odds in your favour. Read on for our top tips for managing your group.

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Why invest in SEO management?

Why invest in SEO management?

SEO (search engine optimization) refers to the strategies used to ensure that a website appears among the top search results for certain keywords. It is a type of organic (unpaid) referencing. In short, SEO is worth its weight in gold! If you don’t have the time or the knowledge yourself, leave SEO management to the pros.

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What on earth is SEM?

What on earth is SEM?

Hear people constantly talking about SEM, but still feel like you’re in the dark? Let us shed some light on this important concept for you. SEM is an acronym that stands for search engine marketing and refers to all marketing strategies to increase search engine optimization. In other words, all the things you can do to boost your website’s visibility and generate more traffic from search engines.

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Pratico Média: Quand un producteur de contenu contribue au succès de nombreuses marques

Pratico Media: the content producer giving brands a leg up

You’ve no doubt heard of Pratico-Pratiques and its acclaimed multiplatform brands, such as 5 Ingrédients – 15 Minutes, Je Cuisine, Les plaisirs minceur de Caty and Je décore, as well as its best-selling books Eat Fat to Lose Weight with the Keto and Low-Carb Diet, and Végane mais pas plate, not to mention Cassandra Loignon’s belovedcookbook.

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How to stand out on social media during the holidays

How to stand out on social media during the holidays

As the holiday season approaches, social media users and consumers are exposed to many more ads and messages than usual. This makes originality essential if you want to stand out from the pack and draw people’s attention with unique content that has high engagement potential.

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