Project description
Inspiring recipe cards (in English and French) were created based on existing recipes. They were developed as a promotional tool to be used at fairs and other special events. They also helped develop the English-speaking market. A total of 10,000 cards were printed.
Project details
Type of campaign:
- Content development
Objectives:
- Achieve new targets
- Support in-store actions
Project Manager:
Marie-Septembre Larouche