Project description
One of our oldest partners, Canards du Lac Brome, tasked us with creating three super-appetizing TV ads to get people hungry for local duck. We carefully selected the best parts of videos we had previously produced for this client over the years.
We highlighted how flavourful and decadent duck can be by really amplifying the sounds and sights in the commercials and engaging the senses—listen to the knife cutting through a piece of duck breast, hear the meat sizzling in the pan, see the barbecue flame igniting right in front of the camera.
Project details
Type of campaign:
- Content development
Objectives:
- Increase visibility
- Positioning
Project Manager:
Marie-Septembre Larouche
