Project description

Canac’s goal is to inspire consumers and get them engaged with its products, so our team produced a brand‑new DIY video for the company. The video was posted on the Je décore and Pratico-Pratiques Facebook pages and reached 202,744 people.

The project was also featured in Je décore magazine, which has a monthly readership of over 90,000. Lastly, the video was added to the Pratico-Pratiques and Canac websites and featured in a personalized newsletter.

Project details

Type of campaign:

  • Content creation
  • Media distribution and placements


  • Inspire
  • Increase engagement

Project Manager:
Arianne Leclerc-Jodoin