Project description
Canac’s goal is to inspire consumers and get them engaged with its products, so our team produced a brand‑new DIY video for the company. The video was posted on the Je décore and Pratico-Pratiques Facebook pages and reached 202,744 people.
The project was also featured in Je décore magazine, which has a monthly readership of over 90,000. Lastly, the video was added to the Pratico-Pratiques and Canac websites and featured in a personalized newsletter.
Project details
Type of campaign:
- Content creation
- Media distribution and placements
Objectives:
- Inspire
- Increase engagement
Project Manager:
Arianne Leclerc-Jodoin
