Project description
La Perruche asked us to develop two summer recipes for the August issue of 5-15 magazine. To make the recipes even more enticing for consumers, we produced two homestyle reels to showcase how the recipes are put together. The two videos were published on 5-15’s Instagram with an investment that made it possible to reach even more consumers.
In total, the two recipes developed for La Perruche were published in 5-15 magazine and were included in posts on 5-15’s Facebook and Instagram pages with an investment.
Project details
Type of campaign:
- Content creation
- Media distribution and placements
Objectives:
- Increase engagement
- Maximize conversion
Project manager:
Sarah Bérubé and Julie Bourgault-Faucher
