Project description
Consumers were able to see everything that Habitations DLC has to offer in a ten‑page column that debuted in the 2021 issue of Les plus belles cuisines du Québec. In the column, we presented one of the company’s homes and showcased some of the amazing detail that went into the different rooms. The column showcased the company’s work and provided readers with inspiration. This type of project is helpful for boosting engagement and has good odds of converting purchase intentions.
Project details
Type of campaign:
- Content creation
- Media distribution and placements
Objectives:
- Increase visibility
- Increase engagement
- Maximize conversion
Project manager:
Arianne Leclerc Jodoin
