Project description

Our team produced a special edition Pratico-Pratiques magazine devoted entirely to Fraîches du Québec, featuring strawberries and raspberries in every recipe.

A large team was behind this project: the issue featured the best recipes developed in the past by our chefs, written by our editorial team, and photographed by our photographers and food stylists in our studio. Pratico Média handled the promotion of the magazine issue.

From the client:

“The magazine is fabulous! It’s beautifully done, and the fresh and delicious berries practically leap off the page! I also wanted to say that your team is so efficient and a dream to work with! The writing and layout are spot-on, and our content is superbly presented.”

Project details

Type of campaign:

  • 360‑degree content strategy
  • distribution and media placement
  • content creation


  • Consumer loyalty

Project manager:
Stéphanie Talbot