Project description
We were hired by duBreton to produce a video that would inspire consumers. The project manager developed a concept in line with what duBreton was looking for, and the stylist and videographer used that idea to put together a video that fulfilled the client’s specifications.
The recipe appeared in the May issue of 5 ingrédients-15 minutes and was added to 5–15’s “BBQ” Pinterest board. The video was put up on the magazine’s website in a gallery of grilling recipes and was posted to the Facebook page and YouTube channel. The recipe was also included a newsletter sent out to all of Maître Fumeur’s followers.
Project details
Type of campaign:
- Content creation
- Media distribution and placements
Objectives:
- Increase engagement
- Maximize conversion
Project manager:
Élizabeth Soucy
